Is “yellow house” really “yellow”? Survey on determining the range of perceiving the yellow color on building facades depending on the hue, lightness and chroma / Justyna Tarajko-Kowalska // W: ... więcej

Is “yellow house” really “yellow”? Survey on determining the range of perceiving the yellow color on building facades depending on the hue, lightness and chroma / Justyna Tarajko-Kowalska // W: Proceedings of the International Colour Association (AIC) Conference 2021, Milan (Italy), August 30th – September 3rd 2021 [Dokument elektroniczny]. – Newtown : International Colour Association (AIC), 2021. – (Proceedings of the International Colour Association, ISSN 2617-2429). – S. 685-690 : fot., tab., wykr. – Tryb dostępu: https://aic-color.org/resources/Documents/Proceedings_AIC2021_r10.pdf. – Bibliogr. s. 690, Abstr. – ISBN 978-0-6484724-3-8

The article's primary goal is to present the author's online color survey results. The study was aimed at checking which colors chosen from NCS Color System's four yellowish hue groups: G80Y, G90Y, Y, ... więcej

The article's primary goal is to present the author's online color survey results. The study was aimed at checking which colors chosen from NCS Color System's four yellowish hue groups: G80Y, G90Y, Y, and Y10R are perceived as "yellow." The 28 nuances differed in hue, lightness, and chroma, were presented separately on color swatches and building facades. At first, the respondents assessed the yellowness of selected colors and then indicated the most appropriate ones for the color term "yellow." The analysis of the 444 results confirmed the high importance of saturation and lightness (whiteness/blackness level) in color appearance and naming. The research proved that a given color is likely described as "yellow" only when its parameters of lightness and saturation are similar to the prototype of the yellow color category, characterized by high saturation and high intrinsic lightness. The clarity of the hue was also the significant factor.